1/31/2011

New Color !! New Experience !!

FLIKER is going to have new color options. To provide more choices to our customers, HL CORP keeps having discussion with its designers.
However, it's really a tough task.

Different color and design do attract people's eye balls. Once you satisfy their needs and find their tastes, you can be incredibly successful.

I am thinking of two examples:

1. LeSportsac - LeSportsac has been popular in the World (especially in Asia?) for years. This brand is famous for its variety of color options. In its website, people can "Shop By Color". It is convenient to review but also is difficult for consumers to make thier choices.

source: LeSportsac

 2. Kipling - Another Famous Bag Brand. It does not directly tell us we can "Shop By Color", but we know we can do it from its colorful online store.


source: Kipling

These two popular fashion brands clearly show us how color option important is.

For FLIKER, it is especially a challenging work. Since our customers are whole families; we have to know what colors will be girls' favorites and what colors will be boys' favorites.

HL CORP also would like to hear our customers' voice. Perhaps, your ideas can help us become another LeSportsac or Kipling in sporting goods area.


F3 COLOR OPTIONS
 

沒有留言:

張貼留言